Cy's Locker Room

Dyehard Fan Supply is a turnkey sports retail solutions provider for some of America’s top sporting events, venues and brands. With a focus on your brand, Dyehard leverages best-in-class practices to deliver a superior omni-channel shopping experience to your fans online, at events and inside your brick & mortar stores. Whether you’re a fan of college or pro sports, team or individual events, Broadway shows or music, Dyehard Fan Supply is at the forefront of customer-focused concepts and innovative solutions designed to grow your retail business. Our retail experts are committed to the highest standards of customer service and reliability in the industry.